Dean Higginbotham is the creator of the Mall23 eCommerce Solution and is the sole programmer behind the fun and useful iTrackmine.com, and the powerful Hotcakes.com — as well as dozens of other websites.


He began development on the Internet in 1993 and has over two decades of programming experience. With the last ten years dedicated to development and research on social networks, online communities and eCommerce, Dean has unparalleled and unique experience in the field.


His development specialties included: portal, social network and community design and development, eCommerce systems, Collaborative filtering, the AJAX paradigm, core framework, and scalable architectural development.


  • Full Resume (pdf)


    Mall23 iTrackmine Hotcakes Poker Jetsetter

    Mall23 is a full-featured eCommerce solution. Koloseum.com is an example implementation. Mall23 is being used on many websites.

    iTrackmine is a social collection website. Over 7 million items in its custom database. Includes the full social network feature set. Full mobile access with both XHTML and iPhone/Android versions. Custom recommendation engine built using Trust System and Collaborative Filtering techniques.

    UPDATE: Hotcakes.com shut down :(

    Here is a demo I put together so you can still see some of my work:
  • Hotcakes Demo
    The demo only shows the customer-facing site. It shows one dealer. I wrote the "fisheye" (Javascript/AJAX/JQuery) from scratch (no plugin). It pulls all item data from the database via AJAX. Emails and links don't work (this is only a demo).


    Hotcakes is a simple but powerful service that allows customers to move seamlessly from a manufacturer’s site to the local reseller’s site they would be most likely to purchase from.

  • Finding your tournament has never been easier with the Poker JetSetter Tracker. This simple, comprehensive tool lets you find live poker tournament action wherever you are.

    Includes a full set of tools for poker players, casinos, and the Poker JetSetter staff.

    Full development lifecycle. All development, code, and hosting. This is an "out of the box" product that I created and sell.

    Full development lifecycle. All development, code, and hosting. Joey Lasko) did art and layout.

    Full development lifecycle. All development and code. "Sites" within the system include: manufacturer dashboard, reseller dashboard, customer-facing site, and internal management tools. The Summit Group did layout for one page of each "site". I extrapolated from it for everything else.

    Full development lifecycle. All development and code. Aaron Robertson did the art and layout.

    "Standard" ASP, AJAX, XML, JQuery, JavaScript, MSSQL, several gateway API's, several shipper API's, PEER1 hosting, IIS 8

    PHP, AJAX, Memcached, XML, JSON, JQuery, JavaScript, XHTML, iPhone web API, Facebook API, Twitter API, FriendFeed API, Amazon API, JanRain RPX API, Yahoo API, Google API, ISYS Search, queue technology, custom spyders, MSSQL, Standard ASP, RackSpace hosting, IIS 7, widget technology...much more...

    "Standard" ASP, AJAX, XML, JSON, JQuery, JavaScript, MSSQL, JanRain RPX API, Google Maps API, Authorize.net API, ISYS Search, queue technology, Collaborative filtering, MSSQL, RackSpace hosting, IIS 7, widget technology

    "Standard" ASP, AJAX, XML, JSON, JQuery, JavaScript, MSSQL, Rackspace hosting, IIS 7